So here's the thing (because you know there's always a thing)...
The Love Monkey execs are touting it as "random," "unsafe," "different." Okay- but what brand of unsafe? Unsafe in a clever way (I'm thinking Simpson's, Family Guy, even Seinfeld)? Or unsafe in a (for lack of a better word) shittyass way (that would be you, Roseanne)? The tipping point between clever-unsafe and shittyass-unsafe seems to be the successful (or not) treatment of "playing against type." Roseanne, as a character, is a "different, sure" type of persona than we are accustomed to... according the the trad-fam-sitcom formula; however, the fleshed-out version of her "type" is no more than just that: a type, a...umm... trailorpark/mullet/most-of-my-compound-words-involve-the-word-"crap" type. She's fat and trashy and has a vulgar mouth and an erring, inelegant way of carrying herself, speaking, and treating others. So? Where's the allure? Give her an affinity for wearing baby pink pumps and a tiara with her overalls, and we have a (very minor) start. Or jesus, give the bitch a British accent... something. Without that "something's-off-but-what?" factor, we get bored, if only because the characters become nearly transparent in their stereotypical fulfillment of themselves.
We've all met people like that. And promptly forgotten about them. Without trying.
Why does Seinfeld work? Because, as a comedian, Jerry should be funny and confident and outgoing, not brooding and idiosyncratic. Pair that with a love of neatly-arranged breakfast cereals and Superman, and we have a clever use of playing-against-type. Simple, but effective enough to allow Elaine/Kramer/George to fill their supplementary roles using the same formulas, sui generis. It's done cleanly, so cleanly that we don't even notice it; we just continue to tune in. Seduction can be formulaic, but only if it's hanging its barefeet outta the car window.
68 anticipatory pineapples for cheeky-keen Love Monkey characters that I can enjoy for more reasons than that I am mentally making-out with them in the bar bathroom.